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ADIDAS X ADIZERO

Creative, Print
The Project

In 2013 I was contacted by Adidas Germany to help create apparel items to increase awareness of their new Adizero line of sneakers as well as to push Adidas into a less traditional demographic of youth who wear their products for fashion, not athletics.

Adidas made all 12 designs into shirts, which were released in stores throughout Asia, North America and Europe.

Apparel